Category: Newsletters

Newsletters create meaningful connections to news enthusiasts via email

With the seeming omnipresence of news and other media, newsletters are a tool to engage with audiences in a brief and an intimate way, according to panelists at the 19th International Symposium on Online Journalism on April 14, 2018. The panel — “NEWSLETTERS: How email, a 50-year-old technology, has become the next big thing for …  Read More

ISOJ panelists to discuss email newsletters as effective tools for engagement and generating revenue

Something old is new again for media outlets as email newsletters are making a comeback, the subject of a Saturday afternoon panel at the International Symposium on Online Journalism (ISOJ). The panel — NEWSLETTERS: How email, an almost 50-year-old technology, has become the next big thing for news organizations — will be chaired by Sara …  Read More