International Symposium on Online Journalism
A program of the Knight Center for Journalism in the Americas at the University of Texas at Austin
Business Models | February 5, 2014
Influential journalist Ezra Klein’s decision to leave the Washington Post — where he created the popular Wonkblog — and join online publisher Vox Media is the perfect example of the growing importance of the young yet incredibly successful company. “We are just at the beginning of how journalism should be done on the web,” Klein, … Read More
Business Models | May 28, 2013
There is a way for news organizations that have grown and thrived under legacy models to survive – they have to drop it. That, in a nutshell, is the message that Deseret News CEO Clark Gilbert gave during his keynote panel at the first session of the International Symposium on Online Journalism on Friday April 19. Gilbert, a former … Read More
Business Models | May 28, 2013
Guests at the 14th annual International Symposium on Online Journalism received a special treat to kick off the conference. Clark Gilbert, President and CEO of the Deseret News Publishing Company and Deseret Digital Media, delivered a keynote speech to a packed house at UT’s Blanton Museum of Art’s auditorium titled, “Innovation, Journalism and the Future of Newspaper” on … Read More
Advertising | May 28, 2013
“Hope is not a strategy,” said Jim Moroney, CEO of The Dallas Morning News, on Friday at the International Symposium on Online Journalism. According to Moroney, the old ways of creating quality journalism no longer provide a profitable business model, and that simply hoping that ad and print revenue will “level out” is an … Read More
Business Models | April 1, 2011
Jim Gerber, director of content partnerships with Google, opened a panel discussion, during the 12th ISOJ, of the challenges to paid news content by citing three critical areas: (1) sustaining traffic while bringing in and maintaining advertising without alienating consumers; (2) managing access and revenue models; and (3) selling across multiple platforms. Gerber then focused … Read More
Advertising | March 30, 2007
The growth in online advertising is not enough to compensate for decreasing revenues from the downslide of print ads. So, how are mainstream media outlets making up the difference? During a International Symposium on Online Journalism panel titled The Transformations of Business Models- How the Online Audience and Revenues are Changing how Newspapers do Business, … Read More