President and General Manager of Wirecutter
The New York Times Executive Committee
(Video of Perpich’s presentation at ISOJ2018 is below bio, along with article from ISOJ team)
David Perpich is president and general manager of Wirecutter, and is part of The New York Times Executive Committee. Wirecutter, owned by The New York Times, is a product recommendation company that helps readers easily choose and buy the products that make their everyday lives better. David joined the Times in 2010 to oversee the launch of the digital subscription business. He subsequently created the Times’ innovation group, NYT Beta, and led product development for the company.
Perpich was a presenter on the Keynote Panel: Newspapers in a post-advertising era at ISOJ 2018 on Friday, April 13 @8:45 a.m.