International Symposium on Online Journalism
A program of the Knight Center for Journalism in the Americas at the University of Texas at Austin
Business Models | May 28, 2013
Just past 8:30 a.m. or so, tireless journalists gathered in the Capitol Room at the Blanton Museum to participate in the research breakfast, a new feature that was added to the International Symposium on Online Journalism (ISOJ) for the first time this year. The breakfast gives four researchers the chance to introduce their current projects … Read More
Business Models | May 28, 2013
Guests at the 14th annual International Symposium on Online Journalism received a special treat to kick off the conference. Clark Gilbert, President and CEO of the Deseret News Publishing Company and Deseret Digital Media, delivered a keynote speech to a packed house at UT’s Blanton Museum of Art’s auditorium titled, “Innovation, Journalism and the Future of Newspaper” on … Read More
Advertising | May 28, 2013
“Hope is not a strategy,” said Jim Moroney, CEO of The Dallas Morning News, on Friday at the International Symposium on Online Journalism. According to Moroney, the old ways of creating quality journalism no longer provide a profitable business model, and that simply hoping that ad and print revenue will “level out” is an … Read More
Advertising | April 3, 2013
A diverse panel of academics will tackle the topic of “innovative approaches in the global news ecosystem,” to be chaired by Indiana University associate professor Mark Deuze, on April 20, the final day of the 14th International Symposium on Online Journalism at the University of Texas at Austin. In his book Managing Media Work, … Read More
Business Models | February 25, 2013
Journalists, media executives and scholars from around the world will converge at the University of Texas at Austin, once again, for the International Symposium on Online Journalismon April 19 and 20. This year, the program will cover some of the most relevant issues for journalism today, such as media companies’ response to the disruption of … Read More
Business Models | April 20, 2012
Relevance and differentiation is key in the sustaining journalism, but surprise — there’s a catch, said Jim Moroney, publisher and CEO of The Dallas Morning News. The Dallas Morning News recently implemented a paywall and Moroney said though the business side is changing, the goal of journalism remains the same: to write for an informed … Read More
Advertising | April 20, 2012
Mark Briggs, author of Entrepreneurial Journalism and director of Digital Media at KING 5, Seatle “It’s about making the money so you can support the journalism,” Mark Briggs said. Briggs said the historical wall between marketing and journalists is no longer present. He said it might not have been a vacuum, but it’s the selling … Read More
Business Models | April 2, 2011
Today’s ISOJ panel on the sustainability of the nonprofit online journalism model sparked a lively discussion that included journalism education, news business models, credibility, and collaboration. Lisa Frazier of The Bay Citizen, the Texas Tribune’s John Thornton, and Gustavo Gorriti of Peru’s IDL-Reporteros each spoke on the solvency of their publications and their outlooks on … Read More
Business Models | April 2, 2011
The first panel on day two of the ISOJ tackled one of the big questions in journalism – is nonprofit journalism online sustainable? “We don’t know,” said Lisa Frazier, President & CEO, The Bay Citizen, one of the new startups in this area. The Bay Citizen has a clear civic mission to provide local news … Read More
Business Models | April 1, 2011
Jim Gerber, director of content partnerships with Google, opened a panel discussion, during the 12th ISOJ, of the challenges to paid news content by citing three critical areas: (1) sustaining traffic while bringing in and maintaining advertising without alienating consumers; (2) managing access and revenue models; and (3) selling across multiple platforms. Gerber then focused … Read More