Symposium Year: ISOJ 2008

Smith presents new business models for traditional media to follow

Traditional media has taken a backseat to new digital alternatives exploding in the market. In effort to prevent extinction, older media businesses must learn to adapt to the models of new, innovative media companies. Michael Smith, the executive director of the Media Management Center at Northwestern University, presented three companies as exemplars of innovation on …  Read More

Moroney: Going local is the future for print newspapers

The newspaper business must focus primarily on local news and covering narrow niches within the community to ensure the future relevancy of the industry, said James Moroney III, publisher of The Dallas Morning News and vice president of Belo Corp. “If news and information is not relevant, it has no value to you,” Moroney said. …  Read More

Journalism symposium to address changing media landscape

The University of Texas at Austin will host the ninth annual International Symposium on Online Journalism to discuss trends in the relatively new realm of Internet media. The two-day symposium will take place April 4-5. UT journalism professor Rosental Alves is the symposium chair. He said that 200 people have already registered for the event. …  Read More