Category: Subscriptions/Membership

Casos exitosos que exploran la transformación digital para habilitar nuevos productos periodísticos

Periodistas, directores y editores de diversos medios de América Latina se dieron cita en el panel “Lecciones y casos innovadores”, del 15º Coloquio Iberoamericano de Periodismo Digital, para presentar casos de éxito que vinculan herramientas tecnológicas con buenas prácticas en la profesión. Entre las estrategias están el deseo de recuperar una audiencia que es cada …  Read More

How successful cases explore digital transformation to enable new journalistic products

Journalists, directors and editors from various news outlets in Latin America gathered in the panel “Lessons and innovative cases,” at the 15th Ibero-American Colloquium on Digital Journalism, to present success stories that link technological tools to good practices in the profession. Some themes in common among the strategies are the desire to win back an …  Read More

Borja Echevarría habla sobre éxito de las suscripciones digitales y las transformaciones en El País

El periodista español Borja Echevarría tiene bajo su responsabilidad una redacción global con más de 400 periodistas, que produce uno de los periódicos más tradicionales del mundo. El País, fundado en Madrid en 1976, sigue a la venta en los quioscos de España y, al mismo tiempo, está impulsando una revolución en el entorno digital. Echevarría, …  Read More

Aceleradora de medios Velocidad enfocada en sustentabilidad ayudó a diez medios de América Latina a crecer y diversificar fuentes de ingresos

“Sembramos una cultura de trabajo, un cambio de mindset en las organizaciones [participantes], en torno a pensar en sustentabilidad e incorporar personas claves para esas áreas [estratégicas]”, dijo Vanina Berghella, directora del Fondo Velocidad el 3 de abril de 2022, durante el 15º Coloquio Iberoamericano de Periodismo Digital, en la Universidad de Texas en Austin. …  Read More

Media accelerator Velocidad focused on sustainability helped ten Latin American media outlets grow and diversify revenue streams

“We planted seeds for a work culture, a change of mindset in the [participating] organizations, around thinking about sustainability and incorporating key people for those [strategic] areas,” said Vanina Berghella, director of the Fondo Velocidad [speed fund] on April 3, 2022, during the 15th Ibero-American Colloquium on Digital Journalism, at the University of Texas at …  Read More

Borja Echevarría talks about the success of digital subscriptions and the transformation of Spanish newspaper El País

Spanish journalist Borja Echevarría is responsible for a global newsroom with more than 400 journalists, which produces one of the most traditional newspapers in the world. El País, founded in Madrid in 1976, is still on sale at newsstands in Spain and, at the same time, is driving a revolution in the digital environment.  Echevarría, …  Read More

Membership and subscriptions can help fund journalism, ISOJ conference hears

Watch video of this panel at ISOJ 2019. Making money from journalism is hard. That was the general takeaway from the International Symposium on Online Journalism (ISOJ) panel “Subscriptions and memberships: Reinventing the relationship with your audience” April 12. Chartbeat founder and Scroll CEO Tony Haile told ISOJ attendees that he’s currently working on how …  Read More

Panelists to discuss subscriptions and memberships in online journalism and how to reinvent your relationship with the audience

The differences between subscriptions and memberships will be one of the topics Emily Goligoski will highlight as chair and presenter for the panel “Subscriptions and memberships: Reinventing the relationship with your audience” on the afternoon of April 12 at the 20th annual International Symposium on Online Journalism. Goligoski will be joined by Tony Haile, CEO …  Read More