Category: Engagement

The buzz: posts from the ISOJ Twitter list

The best thing about the 11th ISOJ Twitter list is it allows you to get a sense for the event’s attendees that aren’t necessarily related directly to the particular panels they’ll be participating in or papers they’ll be presenting. Similar to last week’s story highlighting some of the buzz leading up to the symposium, let’s do …  Read More

Texas State professor examines the New York Times Interactive News Technology department

Amidst all the talk of the demise of newspapers and the reports on newspaper closures and the failures of journalism, sit the academics. When a story is written about the collapse of a media organization, it is written by professional journalists within the industry. But, in the background, university academics analyze the situation, research it …  Read More

Perspectives on Online Journalism

Ted Kian presented his research at the 10th International Symposium on Online Journalism on how internet news coverage might create different frames for gender-related sports news. He said traditional sports news coverage frames women athletes as sex objects, trivializes their seriousness, and gives men’s sports more coverage than women’s sports. The internet presents an opportunity …  Read More

MSN UK focuses on new advertising models

Online news site may need to work more closely with advertisers in order to flourish in the current economic climate. Katie King, creative and development editor of MSN UK, explained some of the new advertising strategies her company is testing. She said that in the UK, MSN remains the most popular online portal. Despite the …  Read More

Guillermo Franco

News executives, reporters, and journalists alike flocked to the ACES building on the University of Texas at Austin Campus on Friday. The 9th International Symposium on Online Journalism brought in conference panelists to discuss the newsroom for the digital age. Guillermo Franco, editor of the Columbia news site, ElTiemo.com, stressed that journalists are not just …  Read More

Jim Brady of washingtonpost.com

  Jim Brady, vice president and executive editor of washingtonpost.com, speaks at the International Online Journalism Symposium on April 4. As a member on the Engaging Communities panel, Brady discusses his site’s efforts to retain readership and traffic through blogging.  Read More

Richard Anderson defines his online success, VillageSoup.com

When Richard Anderson moved to Camden, Maine in the late 1990s, the former mathematics teacher and ex-textbook developer decided to pursue a new business via the Internet. “I got intrigued with the Internet,” he said during the International Symposium on Online Journalism, “I felt the opportunity to define a new category of business, like Ted …  Read More

Community Building: Keeping the Audience on Your Side

Making readers park their cars, online that is, was the main topic Friday afternoon addressed by five panelists. “We can always get readers to do drive bys,” said Jim Brady, vice president and executive editor of WashingtonPost.com. “But what can we do to actually make readers want to park their car.” The ninth annual International …  Read More

Brady: Building community to maintain readers

In the battle for millions of “fickle readers,” news Web sites that engage readers and allow them to interact more with journalists and each other will prosper, Jim Brady said April 4 during the ninth annual International Symposium on Online Journalism at the University of Texas at Austin. Brady, vice president and executive editor of …  Read More