Category: Business Models

REPORTR.NET: How newspapers in Norway are transitioning to digital

Elvind Thomsen from Norway outlined how the Schibsted Media Group had shifted its financial base from print to digital at the ISOJ. Newspapers are popular in Norway, with the average user reading 1.3 newspapers a day. But this is declining, from 1.6 newspapers in 2009. Thomsen said part of the reason for this was virtually …  Read More

REPORTR.NET: Lessons on newspaper paywalls from Mexico

In the session on paywalls at the ISOJ, Jorge Meléndez, vice president for new media, Grupo Reforma (Mexico), explained how the newspapers have had paywalls since 2002. The newspaper sites were free for the first two years. But they realized there was a very small online advertising market so the group just did it. Part …  Read More

‘DMN’ director talks about the ‘Great Equalizer’ of news access

Mark Medici, Dallas Morning News’ director of audience development, discussed during ISOJ the implementation of a Dallas Morning News pay option: subscriber content. Companies cannot fail to innovate, Medici said, otherwise they fail. So the Dallas Morning News is trying to innovate by empowering and understanding their consumers. Medici said the web time line has …  Read More

Knight Center: Experimenting key to making newspaper paywalls work

Just days after The New York Times paywall went live, media executives gathered at the 12th International Symposium on Online Journalism to discuss the merits and challenges of charging for newspaper content in an environment where readers are used to accessing online news for free. The panel, “Paywalls: Charging for News Content. Does it Work?,” …  Read More

Professionals to debate merits of news paywalls at online journalism symposium

The hotly debated topic of charging for access to online news will be addressed during a panel titled “Paywalls: Charging for news content. Does it work?” on the first day of the International Symposium on Online Journalism. Chaired by Tim Lott, vice-president/audience strategy at The Austin American-Statesman, the panel gets underway at 9:30 a.m. on …  Read More

Business model ballyhoo: the micropayment idea

The notion of a business model for online journalism, one that is both reasonable and money-making, is a topic that gets tossed around in some form or another every year at the International Symposium on Online Journalism. But now, perhaps more than ever, the issue is at its most relevant, with The New York TImes …  Read More

The case of the CBC wiki

  For all the talk of how online journalism is affecting individual journalists, newspapers and other media organizations, there is one entity that often is left out: the public broadcast system. Canada is trying to change that. An innovative initiative aimed at creating a wiki page for Canadian music is shedding new light on the …  Read More

A look back at 10 years of the symposium

UT journalism professor and Knight Chair Rosental Alves started by showing a video of himself from the first International Symposium on Online Journalism, sans beard, and made sure the mood was light. “It was a time that I was trying to let people know that my children weren’t my grandchildren, so I took off the …  Read More